Keynote Speaker · Executive Coach · Author · Podcast Host
Leadership that feels human.
Teams that actually thrive.
For over 30 years, Dr. William Attaway has helped leaders across the globe build healthier cultures through authentic appreciation and catalytic leadership.
- Assessments completed
- 480K+
- Countries
- 60+
- Podcast rank
- Top 1.5%

Now booking 2026 · Global availability
Speaker Reel
See William on stage.
A calm, passionate style that makes leadership feel personal and immediately actionable.
What Dr. Attaway brings to the room
Practical, research-based,
immediately usable.
Authentic Appreciation
Move beyond generic recognition. Teach teams to communicate value in the language each person actually receives.
Catalytic Leadership
12 keys from his best-selling book that turn managers into intentional leaders people want to follow.
Healthy Culture
Diagnose what's really breaking trust, then give leaders a step-by-step path to fix it, in-person or virtual.
Praise
“William is the rare speaker who makes leadership feel both deeply personal and immediately actionable. Every time I've heard him speak, I've walked away with insights I could put to work the same day.”
Justin Simmons — SpaSurge Marketing

Two brands. One mission.
CEO of Appreciation at Work®. Founder of Catalytic Leadership®.
Dr. Attaway leads two organizations that together serve tens of thousands of companies — from Fortune 500s and every branch of the U.S. Military to nonprofits, hospitals, and growing agencies. His talks meet both the C-suite and the front line.
